Rural Pickup Truck Drivers and Safety Belt Use: Focus Group Report

   

 

Technical Report Page

Executive Summary

Introduction

Defining the Problem

Fatalities

Gender and Other Characteristics

Laws Pertaining to Children and Cargo Areas

Focus Groups: Background

Moderator's Guide and Topics of Discussion

Focus Groups: Findings

Focus Group Participants' Attitudes Toward Safety Measures

Focus Group Participants' Safety Belt Use

Focus Group Participants' Responses to Specific Reasons/Approaches

Focus Group Responses to Existing Campaign Approaches - English-Speaking Group

Focus Group Responses to Existing Campaign Approaches - Hispanic Group

Campaign Component Development - English-Speaking Group

Campaign Component Development - Hispanic Group

Conclusions

References

List of Tables

List of Figures

Appendices

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Appendices


APPENDIX A - 1999 FARS DATA

APPENDIX B - State-By-State Fatality and Educational Campaign Data

APPENDIX C - Age and Gender in Fatal Crashes

APPENDIX D - State-By-State Occupant Protection Laws and Enforcement Protocols

APPENDIX E - State-By-State Pickup Truck Cargo Laws And Educational Campaigns

APPENDIX F - Participant Screening Tools

APPENDIX G - Moderator's Guide For Focus Groups Conducted With Rural, Male Pickup Truck Drivers

   
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