3.1 Impaired Pedestrians: Communications and Outreach

Communications and outreach to reduce impaired-pedestrian crashes can be directed at a variety of audiences, including law enforcement, drivers, alcohol servers and vendors, civic and neighborhood leaders, faith-based communities, universities, and friends and family of likely impaired pedestrians. Impaired pedestrians are also a target audience, of course. However, they are viewed as a difficult audience for communications and outreach to have a meaningful effect on their behavior because their decision-making is compromised.

Effectiveness Concerns: There are insufficient evaluation data available to conclude that the countermeasure is effective.

Further information about the known research, potential effectiveness, costs, use, and time to implement is available in Appendix A8, Section 3.1.